Larry Tracy

President Ronald Reagan described Larry Tracy as “An extraordinarily effective speaker.” He was an Army colonel assigned to the State Department debating controversial foreign policy issues throughout the country. He is now cited as one of the top presentation skills trainers/coaches in the country in publications such as the Information Please Business Almanac and Sourcebook, published by Houghton-Mifflin, Best of the Best, published by Insight Publishing, and What to Say When… You’re Dying on the Platform, published by McGraw-Hill. 

His own book, The Shortcut to Persuasive Presentations, published by Imprint Books, distills the techniques he teaches in his executive workshops. It has been cited as must reading for “those aspiring to the C-Suite” by Mark Amtower, the Washington D.C. area’s leading authority on winning government contracts in his book Selling to the Government.

Larry trains corporate teams to deliver winning oral presentations for government and commercial contracts. He also conducts workshops for  executives and managers in federal agencies, including “Briefing Training” for the Navy’s Seal Team Six, showing the Seals how to brief Ambassadors and Embassy country teams.

His coaching is not derivative classroom theory, but instead flows from his “real-world” experience. He served as Chief of the Defense Intelligence Agency’s Presentations Branch--the Pentagon’s top briefing team--responsible for daily intelligence presentations to the Chairman of the Joint Chiefs of Staff and his three-star staff. Larry supervised and coordinated over 500 of these multi-media, multi-screen briefings, and delivered almost 100 of them personally.

In a later assignment to the Office of the Secretary of Defense, he was deeply involved in formulating US policy in Latin America. Because of his speaking skills, the White House directed the Army to detail him to the State Department. He subsequently spoke and debated almost 400 times on controversial foreign policy issues before some of the most demanding, even hostile, audiences in the country, leading to the comment from President Reagan.

He is a member of the Association of Proposal Management Professionals (APMP), the Project Management Institute (PMI), The National Speakers Association, and the International Speakers Network. He has delivered  two PMTools sessions to PMIWDC, the first in 2009 on how to conduct a “Murder Board,”and the second in November 2010 on how Project Managers can “Bring Home the Bacon” when leading  oral teams. Both presentations are available on the PMIWDC website. He has spoken at APMP Conferences throughout the US and  in Engand on why any “wall” separating Proposal Managers and Project Managers leading orals teams must be torn down to increase the  chances of winning contracts. 

Tonight, Larry will outline his proven method to improve your presentation skills, providing attendees with easily learned speaking techniquesenabling them to gain “Buy-in” when presenting to bosses, team members and customers.

Larry is a graduate of St. Joseph’s University in Philadelphia and  holds an MA from Georgetown University. He is also a graduate of the U.S. Army Command and General Staff College and the Inter-American Defense College. He served in Vietnam and in the US Embassies in Argentina and Bolivia. He speaks fluent Spanish, and conducts presentation skills workshops in that language.

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