PMIWDC Member's Only Fairview Park Book Club Meeting
To Sell is Human: The Surprising Truth about Moving Others
PMIWDC Non-Member Rate
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About the Book Club Meeting
The PMIWDC Book Club is a forum for talking about books that touch on the widely varied challenges of project and program management. Our meeting on "To Sell is Human: The Surprising Truth about Moving Others by Daniel Pink" will take place on July 21st, 2015 - the same evening as the Chapter dinner meeting - and will be at the same time as PM Tools. We will be meeting in the Networking Room from 5:00pm - 6:00pm.
Read more about the format of the book club in "About the Book Club" below.
About the BookTo Sell is Human: The Surprising Truth about Moving Others
by Daniel Pink
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.
But dig deeper and a startling truth emerges:
Yes, one in nine Americans works in sales. But so do the other eight.
Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.
To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.
Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
Fairview Park Marriott - Networking Room
3111 Fairview Park Drive
Falls Church, VA, 22042
Free meeting for Chapter members.
Preregistration, reading the book before the meeting, and bringing a copy (e-book okay) of the book to the meeting is required.
You can purchase To Sell is Humanthrough Amazon.
Based on the amount of time you will spend in self-directed study of negotiation – we estimate up to six hours of reading, which converts to up to 6 PDUs for qualified PMPs who are under the 30 PDU limit for their current three year certification cycle. Please note that these PDUs will need to be reported as Category C: Self-Directed Learning. For full details on PDU reporting refer to the PMP Handbook.
About the Monthly Book Club
The Monthly Book Club is a forum for talking about books that touch on the widely varied challenges of project and program management. There is no Book Club membership. Anyone can sign up to join our conversations. There are just three key requirements: preregistration, reading the book before the meeting, and bringing a copy of the book to the meeting. Note that you should sign up early as we limit the discussion to fifteen people so that everyone has a chance to share their opinion.
Come to the Book Club with an open mind and prepare to have your understanding adjusted as you hear about the book through the voices of your professional peers.
Studying project management and related topics through books is recognized and rewarded by PMI in PDUs, roughly on the basis of one hour of study equals one PDU. Continued certification as a PMP requires the accumulation of these valuable credits and we are pleased to offer this opportunity to obtain both the important training and the educational credit associated with it.